What industry analysts failed to anticipate is the speed of transformation. Beginning with initial implementations, the industry has seen rapid expansion in the broader market.

An important finding is highlighted by industry analysis: what succeeded in the past rarely succeeds currently or in the future.

The difference between winners and losers increasingly comes down to how quickly organizations can adapt their practices.

Over the last 18 months, the industry have shifted significantly in response to market demands. This shift shows the importance of staying competitive in an increasingly dynamic competitive arena.

Key Takeaways

• New regulations are transforming the way that companies approach data privacy.
• The scope of advanced technologies demands evolved capabilities from development groups.
• Competitive advantage is less driven by specific tools and more on strategic thinking.